Broadway and 40th Street; 9th Avenue and 14th Street
New York, NY
Description: During New York City’s Fashion Week 2011, fashionistas will have the opportunity to borrow one of the 30 bicycles designed by fashion royalty including Diane von Furstenberg, Isaac Mizrahi, Betsey Johnson, Elie Tahari and others.
“Tour de Fashion,” was created by the Fashion Center Business Improvement District (BID) in an effort to highlight New York City’s legendary Fashion District as the birthplace and epicenter of American fashion. The bicycles were built in New York City by Bowery Lane Bicycles. Borrowing a bicycle is free of charge (credit card required) at either of two stations located in the Fashion District and Meatpacking District.